Our approach to transforming Chupps.com began with a carefully orchestrated migration to WooCommerce, prioritizing data integrity and minimizing operational disruption. The transition not only aimed at technical enhancements but also at a comprehensive overhaul of the site's appearance and functionality to better align with the brand's vision and market demands. Custom WooCommerce Features: The newly migrated WooCommerce platform was enriched with custom modules tailored for international shipping, multi-currency support, and localized content management. These features were essential for Chupps' expansion into global markets, evidenced by the launch of the dedicated global website (https://gb.chupps.com). UI/UX Overhaul: In collaboration with Yash, who spearheaded the UI/UX design, and a focus on the technical implementation from our lead developer- Anshul Laikar, we delivered a complete redesign of Chupps.com. The new design enhanced user experience with a modern, intuitive interface that reflects the brand's identity and meets the users' expectations. Backend Automation and Customization: To address the client's operational needs, we developed automations for SKU management and image uploads, significantly streamlining the process of updating and maintaining product listings. Furthermore, we introduced custom dashboards within the WordPress backend, offering the Chupps team an efficient and user-friendly means to manage their online store. These backend enhancements have empowered Chupps to manage their e-commerce operations more effectively, with improved visibility and control over their inventory and content.