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Building Divini's Online Presence with Impactful Design and 3D Animation

SUMMARY

Divini partnered with WLBS to realize their vision: a luxury Shopify website enhanced by custom 3D animations that would captivate users and elevate their brand. The challenge was twofold—translating the creative concepts of an external design team into a seamless, high-performance platform, all within an ambitious one-month timeline.

Leveraging our deep Shopify expertise and technical problem-solving capabilities, we worked in close collaboration with Divini's design team to deliver a visually striking and highly responsive website. This project underscored our ability to align with bold creative visions, tackle complex challenges, and exceed expectations within tight deadlines.

APPROACH

Our partnership with Divini was rooted in collaboration and precision.

  • Pixel-Perfect Design: Divini's external design team brought a meticulously crafted vision to the table. Our role was to translate their layouts and visuals into flawless Shopify implementation, preserving every detail while optimizing for exceptional web performance.
  • Custom 3D Animations: To elevate the user experience, we designed and implemented custom 3D animations that seamlessly integrated with the homepage. Optimized for speed and responsiveness, these animations deliver a captivating visual experience across both desktop and mobile platforms.
  • Expedited Sprint Execution: Operating within a tight four-week timeline, we employed a sprint-driven approach, ensuring consistent progress and fostering regular feedback loops with Divini's design team. This allowed us to deliver a polished, high-performance platform without compromising on quality or creativity.

CHALLENGES AND SOLUTIONS

  1. Ambitious Timeline: Delivering on a high standard of creative and technical execution within a compressed timeline demanded precision and agility. Our sprint-based workflow, coupled with frequent client updates, ensured steady progress and alignment throughout the project.
  2. Optimizing 3D Animation Performance: Balancing visual impact with technical efficiency, we implemented lightweight 3D animation frameworks and conducted rigorous testing to maintain fast load times and smooth performance across devices.
  3. Seamless Collaboration: Maintaining clear and consistent communication with Divini's design team enabled the flawless integration of their creative concepts into a high-performing Shopify platform.

RESULTS

  • Uncompromising Design Fidelity: The final website is a true reflection of Divini's luxurious branding, with every detail meticulously translated into a functional platform.
  • Enhanced User Engagement: The website's immersive 3D animations create a visually stunning experience that elevates user interaction.
  • Timely Execution: Despite the ambitious one-month timeline, we delivered a polished, high-performance website, aligning with Divini's expectations and vision.

TECHNICAL FOUNDATION

Our development team implemented Next.js 15.3.3 with React 19.1.0, positioning Divini at the forefront of web development capabilities. This foundation enabled advanced features impossible with traditional e-commerce platforms.

The centerpiece of our technical implementation was integrating Three.js for real-time 3D product visualization. We developed a custom 3D can model that responds dynamically to user scroll position, featuring real-time rotation and scaling, HDR environment mapping for realistic lighting, and DRACO compression for optimized loading.

MULTI-STORE ARCHITECTURE

Understanding that Divini's business model extended beyond simple product sales, we implemented a multi-store architecture using Shopify as a headless CMS. This approach manages separate stores for products, events, and reviews while maintaining a unified user experience.

Every technical decision prioritized performance. We implemented progressive loading with skeleton states, aggressive caching strategies, and custom webpack configurations, resulting in a platform that loads quickly and responds instantly regardless of functionality complexity.

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--darkGrey-0: #262626
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